Reach your audience on every screen
Today’s viewers have a tremendous amount of choice of what to watch and which devices to watch on. Only programmatic video buying through DoubleClick gives you access to the widest inventory of brand-safe video content on the web, so you can reach your audience with the most engaging formats, on every screen.
Make better decisions
Bring your own data into DoubleClick’s open platform and improve your campaigns’ ability to connect with the right audience. Our platform also gives you near real-time reach, lift and effectiveness measurement solutions like GRPs and Active View for Video built right in, so you can improve campaigns as they run, not after the fact.
Simplify video advertising
With countless point solutions, video advertising can be complicated, but it doesn’t have to be. DoubleClick gives you all the formats (video, display, rich-media), screens (mobile, tablet, desktop, OTT) and buying methods (reservation and programmatic) that you need in a single platform.
Digital Marketing solutions for Video
Bring efficiency to video ad-serving, reservation buying and reporting with one platform to power all your campaigns.
Layer in your own data to optimise programmatic video buying for both auction and reservation buys.
A complete creative toolkit to build all your video ads in one place and run them anywhere – even YouTube Mastheads – with VPAID and VAST support.
Buy premium video ad inventory with transparency, control and efficiency.