Monetize your audiences across screens with engaging formats
Reach your audiences wherever they’re watching. With DoubleClick video solutions, you can deliver the most relevant ad to every viewer in the most engaging formats. Dynamic ad-insertion even makes it possible to serve a unique ad to each person viewing the same live or on demand TV content across different screens.
Know the true value of your inventory
Understand your audience better with DoubleClick’s leading brand measurement and forecasting tools. Use integrated metrics such as GRPs, Active View and TV forecasting to seamlessly prove the value of your inventory and grow your revenue.
Unlock new revenue
Bring your direct sales, open auction and programmatic deals under our single integrated platform and unlock new revenue. DoubleClick’s granular publisher controls and features like Enhanced Dynamic Allocation mean you can access the largest high-quality demand source without sales channel conflict.
Simplify publishing and programming
With so many different vendors, formats and screens to juggle, publishing and monetizing video can get complicated. DoubleClick brings it all together for you in a single, integrated platform. Manage and monetize video seamlessly, alongside all your other inventory types, in one easy-to-use workflow.